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÷£100 Million Social Marketing Campaign To Encourage Responsible Drinking Announced, UK
Following Gordon Brown"s meeting at Downing Street with Britain"s top drinks industry executives he called for them to harness their considerable marketing powers to drive for change in social norm and cultural attitudes towards alcohol in the UK. This has resulted in Project "N" - a collaboration of the not inconsiderable res of top companies throughout the UK.

Poor Working Conditions For Docs May Affect Quality Of Care
"Adverse working conditions for primary care doctors, including time pressures and an unfavorable organizational culture, may lead to stress, burnout, and ultimately to lower quality patient care, a new study found," MedPage Today reports. The study, published in the July 7 issue of The Annals of Internal Medicine, found that "53.1% of primary care physicians reported time pressure during physical examinations, while 48.1% reported chaotic working environments. Only 23.7% felt that quality was strongly emphasized in their practices. ... Moreover, 48.8% described their jobs as moderately or highly stressful, while 26.5% reported burnout, and 30.1% said they were at least moderately likely to leave their practices within two years." The authors wrote that the findings "are disturbing at a time when recruitment and retention in primary care are of major concern."
News of the day
Researchers Develop An Intelligent Chip Which Regulates Diabetes
Scientists of the Electronic Technology group of the University of Seville (US), led by Professor Jos̩ Manuel Quero, have completed the first phase of Mireia, a research project financed by the Plan Nacional del Ministerio de Ciencia e Innovaci̚n (National Plan of the Spanish Science and Innovation Ministry), whose aim is to develop an intelligent chip to regulate diabetes in any kind of patients suffering this disease.
Diagnostics

Foundation Trusts Welcome Inquiry Into Mid Staffordshire

The Department of Health announced there would be an independent investigation into Mid Staffordshire NHS Foundation Trust and has proposed changes to legislation governing Foundation Trusts. Sue Slipman, Director of the Foundation Trust Network said: "Foundation Trusts will welcome the independent inquiry into Mid-Staffs to hear evidence from patients and to identify lessons for the future. Foundation trusts are organisations striving to achieve the highest quality in the services they provide to patients and the public. The vast majority are already proving their worth both in terms of quality and financial integrity and they actively want foundation trust status to stand for quality in the public"s understanding. "Our members will welcome the fact that ministers intend to give power to de-authorise foundation trusts to Monitor. We need to be clear about the way in which Monitor and the Care Quality Commission work together to ensure there is no confusion about decisions around quality in the regulatory system. The Foundation Trust Network looks forward to working with Monitor on the criteria that would lead to any de-authorisations under its new powers." The Foundation Trust Network represents existing foundation trusts as well as acute and mental health trusts preparing for foundation status. It was established in June 2004 to represent the views of foundation trusts, to influence health policy and to share learning and good practice. The Network is hosted by the NHS Confederation. The NHS Confederation


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